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The best retinol serums

10 Mar 2025
by Amber

Last week, we talked about retinol, what it is, and how to get started with it. This blog covers the essential do's and don'ts and is useful if you're looking for more information.

No time? Here’s the quick recap: Retinol is a powerful form of vitamin A that promotes cell renewal, collagen production, and reduces fine lines and pigmentation. Always start with a low concentration, use a small amount, and apply SPF on top.

 

Why use a retinol serum?

Serums have a light texture and contain a higher concentration of active ingredients than creams. This allows them to be absorbed more quickly and work deeper into the skin. They are ideal if you're looking for an effective way to combat aging, improve texture, and achieve a more even complexion.

How to choose a retinol serum?

If you’re new to retinol, it’s best to start with a low concentration and allow your skin to adjust gradually. Sensitive skin types may benefit from serums with soothing ingredients like bakuchiol or niacinamide, while dry skin needs more hydrating additions like hyaluronic acid and ceramides. If you have oily skin, a lightweight, non-comedogenic serum is a better option. Experienced users who are accustomed to retinol can opt for a serum with retinal or a higher retinol concentration.

 

Our selection: the best retinol serums

If you're new to retinol and want a gentle introduction, the COSRX The Retinol 0.1 Cream is a great choice. This no-nonsense cream helps your skin get acquainted with retinol in a mild way and is especially suitable for dry and sensitive skin types.

 

 

Want something slightly stronger without jumping to a high concentration? Then The Potions Retinol Serum is an excellent option. This serum contains a higher dose of retinol and works deeper into the skin to reduce fine lines and pigmentation. Ideal for those with some retinol experience and normal to oily skin.

 

 

Do you have sensitive skin and want the benefits of retinol without irritation? Then the By Wishtrend Vitamin A-mazing Bakuchiol Night Cream is a great recommendation. With a combination of retinal and bakuchiol, you get an effective anti-aging boost, but in a gentler way. This serum works well for dry, sensitive, and combination skin types.

 

For a real power boost, there’s the Some By Mi Retinol Intense Reactivating Serum. This serum is enriched with retinol and peptides and is designed for maximum skin renewal. A powerful option for advanced users looking to take their skincare to the next level.

 

 

Looking for a serum that not only contains retinol but also strengthens the skin barrier and provides hydration? Then the Anua Nano Retinol 0.3% Niacin Renewing Serum is an excellent choice. The combination of retinol and niacinamide evens out skin tone and delivers a hydrated, radiant complexion. This serum is suitable for all skin types but works especially well for dry and dull skin.

 

 

 

How to use a retinol serum correctly?

Start by using it twice a week and gradually increase the frequency to allow your skin to adjust. Combine retinol with hydrating ingredients to minimize irritation and always apply SPF during the day to protect your skin from UV damage. And don’t use too much! Just a small amount per application. Also, be mindful not to apply it around your eyes.

If you're still unsure or have questions, you can always consult one of our skincare experts! Or check out our collection of other retinol serums. 

And if you want a bit more information about this powerful ingredient, you can check our article about what retinol does for your skin!

 

With love for skincare, Little Wonderland

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