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Brand Overview: Blithe
Brand Overview: Blithe

We love Korean beauty for its innovative approach to skin care. Blithe is a brand that does this beautifully. Blithe focuses on the modern urban woman by introducing convenient, effective skin care to the beauty market. Blithe’s multitasking products target problems that modern day women face that...

The Skin's pH and Protective Barrier
The Skin's pH and Protective Barrier

Nowadays we are all so aware and well informed about skincare. We know what products suit our skin type, which specific ingredients our skin needs, which ingredients we rather avoid. We are more informed than ever. But one thing that still tends to get overlooked and doesn’t get the attention it d...

Vitamin E in Skincare
Vitamin E in Skincare

Not long ago I wrote a post on vitamin C in which I mentioned how vitamin C and E can potentiate each other’s actions and I promised I’d do a separate post on vitamin E. So here it is. Today we’re going to discuss (topical) vitamin E and its benefits in skincare! ...

JUST ARRIVED! The It’s Skin Power 10 Formula Effector Line
JUST ARRIVED! The It’s Skin Power 10 Formula Effector Line

It’s finally here! The It’s Skin Power 10 Formula Effector line! A cult favorite line of 13 highly potent serums. Today we will discuss all thirteen and what skin types and skin problems they’re designed for. Keep reading!...

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